PORTFOLIO

STANLEY STEEMER

I’ve created nearly a dozen advertising campaigns and hundreds of individual ads and imagery for Stanley Steemer®. Projects include; brand specification development, print publication and direct mail ads, brochures, photo manipulation, Web page design, digital ads, email marketing, van decal design, animation production, and more. Below are some examples of those projects. Click/tap on a selection for details.

SS Logos Vector Van Vector Van Vector Wand Product Labels Post Cards Holiday Card Popup Card Magnified Area Rug Van Combined Area Rug Air Duct Lego Model Photo Contest Water Cover Web Page

- Stanley Steemer AAFA Van -

A vector illustration of Stanley Steemer's Van. It includes the AAFA Certified decaling I designed and produced for their fleet vans. The simplified, contoured shading keeps the SVG file size small enough for digital ad use.

- Stanley Steemer AAFA Transit -

A photo illustration of Stanley Steemer's Transit Van. It includes the original "before" photo and the image after extensive retouching.

- Stanley Steemer Wand -

A vector illustration of Stanley Steemer's cleaning wand. Simplified, contoured shading keeps the SVG file size small enough for digital ad use.

- Area Rug Van -

Custom decaling for the 2016 Area Rug Transit vans.

- Retail Ad -

One of many campaigns I designed for print publications, this one features images representing the "nasties" hidden in household flooring.

- Die Cut Greeting Card -

A holiday direct mail folded card, this featured my wrapped van image with a die cut opening revealing the discount card inside.

- Product Labeling -

My complete redesign of Stanley Steemer's retail packaging.

- Animated Gif Email Graphic -

Developed for emailings promoting the Facebook-based 2015 Holiday photo contest, my animation featured this "mischievous" elf, purported to have caused the entrants' household messes.

- Direct Mail Post Cards -

One of many post card designs I've written and designed. This one promoted their additional new AAFA Certifications.

- Convention Lego® Promotion -

From concept to personally packaged bricks, this was one of my favorite Stanley Steemer projects. My build-it-yourself custom kit, complete with illustrated instruction booklet and decals, was delivered to 200 franchisees at their 2015 convention. Included was a rare "Steemer Yeorange" brick.

- Water Services Cover -

A cover illustration for their Emergency Water restoration service literature folder.

- Web Page Design -

Page design and graphics for Stanley Steemer's How-To Video landing page.

- Animated Digital Ad -

A 300x250 AAFA new certifications digital ad (HTML5). A simple new teal button is used to compliment the AAFA certification colors, instead of the traditional "Steemer Green" gel button.

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- Animated Digital Ad -

A 15-second 300x250 Area Rug cleaning digital ad (HTML5)

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- Animated Digital Ad -

A 15-second 300x250 Air Duct cleaning digital ad (HTML5)

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